The CEO of YOU
Who do you follow on FB or Twitter? Whomever it is they have created their own brand. Many people make conscious and unconscious buying decisions based on people that they follow on social media.
There is an entire industry that is based on how to “brand” yourself. If you want to learn how to become the CEO of YOU there are plenty of self-help books, YouTube videos and expensive on-line courses you can purchase. I have simplified the process by providing you with an easy 4 Step Build Your Brand system.
The foundation of any brand is its relationship with its audience. People buy from people they like. How you package your brand is critical. You must be authentic. Don’t try to be something that you are not, people will see right through that. There is an audience for everyone, you just need to find them.
Gone are the days where brands were strictly for purchasing products. Now branding is all about the essence of you…who you are.